Personal Branding for Lawyers


Personal Branding is not about creating an artificial image for the outside world. It is about understanding your unique value proposition, and using that to connect with clients and co-workers.  

Those in the legal profession who have recognized its importance have taken control of their careers, made pivotal moves and even attracted the business they want.

In 6 coaching workshops over 3 months, you will:
  • Discover the wealth of social science data that supports personal branding and how it can be used in the legal profession.
  • Be guided through a fun and thought-provoking exercise to articulate your own unique value proposition.
  • Learn to use your values as a compass to guide your career and make professional decisions.
  • Walk away with “content” to build and promote your professional profile.
  • A review of 2 marketing materials of your choosing to ensure your personal brand comes through!

$575 + HST per month (2 months)


WOW! I read it and thought, "that's me!" This is the first time that my résumé accurately describes what I have done and truly captures the uniqueness of my experiences. This is very exciting for me.end-quote

- Articling Applicant



What work would
          make me happy?
How do I find work
    in a tough market?
I finished my articles
          - now what?
How do I excel
                 at my job?
What is my
     personal brand?
How do I prepare
      for a maternity
                leave?
How do I better
  manage workplace
      relationships?
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